(Clarifying note: best practices are best practices for a reason. Most successful companies don’t innovate, but copy in clever ways. Bob Dylan’s first album had no original songs on it — but he made each of those songs his own. We should always do what’s working as long as we can be ourselves while we do it. Often, originality doesn’t mean coming up with something totally novel, but combining tried and true elements in a new way — a creative endeavor that becomes impossible if you become a slave to the experts who say the best method has already been discovered and can never be altered or improved upon.)
“[M]ost men have bound their eyes with one or another handkerchief,” a disenchanted Emerson observed, “and attached themselves to . . . communities of opinion. This conformity makes them not false in a few particulars, but false in all particulars.” Society operates like a corporation that requires its shareholders to sacrifice their rights for the comfort of all, Emerson believed. Instead of “realities and creators,” it gives men “names and customs.”
Amid the localized terror, trains will deliver the nation’s hapless coastal residents to our doorstep. Pense thinks it’ll look like the Holocaust, that the government will deposit boxcars of starving New Yorkers and Californians into the suddenly crowded Heartland. Then they’ll go back for more. It’s going to be, Pense says, some interesting times. 
“I appeal from your customs. I must be myself. I cannot break myself any longer for you, or you. If you can love me for what I am, we shall be happier. If you cannot, I will still seek to deserve that you should. I must be myself. I will not hide my tastes or aversions. I will so trust that what is deep is holy, that I will do strongly before the sun and moon whatever inly rejoices me and the heart appoints. If you are noble, I will love you; if you are not, I will not hurt you and myself by hypocritical attentions”
Over the phone from the company’s headquarters in Salt Lake City, Shields attributed the spike to the onslaught of natural disasters that left thousands of Americans without food in 2017, and rattled many more. “You got the hurricane that hit Florida, you got the hurricane that hit the Houston area, you got the hurricane that devastated Puerto Rico,” he said. “Geologists are coming out and saying that California is severely overdue for a big earthquake. You got these major events that are taking place that affect mainstream America. So how do you protect your family?”
Also in 2011, Finelli started running the Get Prepared Expo series at the Ozark Empire Fairgrounds, bringing in hundreds of exhibitors and more than 70 preparedness seminars. Before doors opened, he’d host a get-together at Ziggie’s Cafe on North Glenstone, which he soon moved to Jimmy’s Egg on East Battlefield to accommodate the crowd. At Jimmy’s Egg, Finelli found another platform from which to preach preparedness. He started drawing a crowd—more than 330 on expo weekends—so Finelli made Jimmy’s Egg a weekly affair. On Monday nights, his radio instructors showed up or Skype’d in to mold the minds of 50 to 100 students. The meetups—a name borrowed from Ron Paul’s 2012 community get-togethers—were also social events, although Finelli kept the BS to a minimum. 
And why shouldn’t they? National Geographic Channel’s Doomsday Preppers doesn’t exactly help viewers understand the plight of the average prepper, the one without 60 guns, scuba diving equipment, a bunker and an armored personnel carrier. “I knew going into it that they would try to sensationalize a lot of stuff,” says Allen, a Springfield prepper who refused to divulge his last name; he appeared on the show in 2012 showing off his aquaponics setup. “If Doomsday Preppers had shown typical preppers on a typical day, it would’ve been pretty boring.”
This is something we hear a lot. It is something that the media frequently attempts to portray us as. Preppers are no more crazy than those wacky people who have home owners insurance. Seriously, why do people have home owners insurance? It’s so that if something catastrophic happens to your house you can get money to buy a new one – and not be homeless. Prepping is basically the same thing – we educate ourselves and purchase items that will be essential to continue our way of life in a catastrophic event, creating a Standard of Living Insurance for ourselves.  Preppers are those who agree with the Federal Government and subscribe to what FEMA has indicated that every citizen should be doing to be prepared.  For the media to call us “nutjobs” or “fringe”is for them to ignore the position of the Federal Government towards citizen responsibility.
There is a time in every man's education when he arrives at the conviction that envy is ignorance; that imitation is suicide; that he must take himself for better, for worse, as his portion; that though the wide universe is full of good, no kernel of nourishing corn can come to him but through his toil bestowed on that plot of ground which is given to him to till. The power which resides in him is new in nature, and none but he knows what that is which he can do, nor does he know until he has tried. Not for nothing one face, one character, one fact, makes much impression on him, and another none. This sculpture in the memory is not without preestablished harmony. The eye was placed where one ray should fall, that it might testify of that particular ray. We but half express ourselves, and are ashamed of that divine idea which each of us represents. It may be safely trusted as proportionate and of good issues, so it be faithfully imparted, but God will not have his work made manifest by cowards. A man is relieved and gay when he has put his heart into his work and done his best; but what he has said or done otherwise, shall give him no peace. It is a deliverance which does not deliver. In the attempt his genius deserts him; no muse befriends; no invention, no hope.
It’s not just that our ideas remain unrealized when we don’t take ourselves seriously enough, but our whole view of life becomes muddled because we’ve given more power to what others say about the world than to what we see in the world. The Indian sage Jiddu Krishnamurti said, “The primary cause of disorder in ourselves is the seeking of reality promised by another.” Instead of seeking realities expressed by others, we’re better off shaping the one we perceive in the best way possible.
“Everything started flying out,” she says. Buckets and cans rolled out of the pantry and down the side of the mountain. Hurricane Maria claimed almost all the food Jennifer had stockpiled, in addition to more than 30 chickens, two cows, four pigs, six ducks, and a turkey. “I had prepped for two and a half years, and I ended up with preps for six months,” she says.
Then, for two hours, Andrew: just tells stories. The time he went after Jesse James’ buried treasure, the time he was held at gunpoint while prospecting for gold, the time an 8-inch centipede fell on him while caving in Japan—each story adorned with cliffhangers and near misses. Andrew: can talk. If he couldn’t, Darryl, a regular attendee, would’ve napped for longer than he did. 
Another key difference is that the preppers didn't have any specific expectations for a particular disaster that's likely to happen. Some of them lived in flood-prone areas but would invariably mention additional fears like terrorism or outbreaks of new diseases. And for many of them, those risks didn't produce a sense that disaster was inevitable. Preparing was more a just-in-case activity. As Mills concluded, "Their concerns tend to emerge in response to numerous disaster risks that are widely reported and recognized in wider American culture."
Monetary disaster investors believe the Federal Reserve system is fundamentally flawed. Newsletters suggest hard assets of gold and silver bullion, coins, and other precious-metal-oriented investments such as mining shares. Survivalists prepare for paper money to become worthless through hyperinflation. As of late 2009 this is a popular scenario.[37][38][39][40] Many will stockpile bullion in preparation for a market crash that would destroy the value of global currencies.

10Office of the Assistant Secretary for Preparedness and Response and Centers for Disease Control and Prevention/Agency for Toxic Substance and Disease Registry. Hospital Preparedness Program - Public Health Emergency Preparedness – Supplemental Guidelines. CDC-RFA-TP17-1701. 2017 Feb [cited 2017 Jul 10]. Available from: http://www.kalhd.org/wp-content/uploads/2012/10/2017-HPP-PHEP-FOA-Supplemental-Documents-1.pdf

Then, as the show-and-tell ended, he gave the prize for Best Bag to a precocious young Prepper whose kit included a fishing line, a seat belt cutter, ready-start fuel cubes, several types of multi-tools and a smoke hood. The winner had come with his mother and had dutifully prepared a bag for her. I wanted to talk with him, but when I approached, he asked if I was “press” and suspiciously refused to give his name.
"Without A Plan, My People Perish" OK..that wasn't the exact quote, but when you have no plan, then your vision isn't clear. There are many emergency situations, where long term food storage can seem to be the lifesaving foundation of your survival preparedness plan. Unfortunately, some who have established an emergency food storage program, discover that that the "emergency" that had them digging in to their stores was NOT the disaster they ...
“If you want to live your life in a creative way, as an artist, you have to not look back too much. You have to be willing to take whatever you’ve done and whoever you were and throw them away. The more the outside world tries to reinforce an image of you, the harder it is to continue to be an artist, which is why a lot of times, artists have to say, ‘Bye. I have to go. I’m going crazy and I’m getting out of here.’ And they go and hibernate somewhere. Maybe later they re-emerge a little differently.”
“I was a computer jockey,” he says. “So for example, when you think of press 1, press 2, press 3 on the phone: I built one of the first systems in banking on the East Coast, and I apologize for that.” Finelli’s company began securitizing debt portfolios, a process that began in the ’80s and fed into the mid-2000s financial crisis. Finelli didn’t like that. “That’s when I had that moment of, ‘This is a house of cards,’” he says. So in the late 1980s, he quit and became a farmer, first out East, then in Grovespring by 2005. 
Shields said that the company noticed an uptick in sales in the months leading up to the 2016 presidential election, and, again last year, amid fears of nuclear escalation with North Korea. Like Wise Company's former CEO Aaron Jackson, whom Bloomberg previously dubbed “America’s Survival Food King,” Shields said he likes to think of Wise’s products as “an insurance policy.”
The Modern Lifestyle Prepper is another one to avoid. It’s not just a game of stock up enough to maintain creature comforts until normalcy is restored. A genuine situation will require the skills and abilities survive with what is available. Can you build a shelter, how long will it take, can you make fire, do you have basic medical knowledge, can you actually trap an animal, can you walk into the woods right now and get dinner?

This is actually true of many Preppers but is also a generalization – there are liberals and atheists among us and they are welcome.  The Prepper mindset is focused on Self-Reliance and Personal Responsibility, which also happens to lead right into a strong belief in the Constitution and that we need less, not more, government.  Christianity also promotes Self-Reliance and Personal Responsibility.  So, while the a majority of Preppers may be Christian and strong proponents of Constitutional Government – it is certainly not exclusive to that belief set.
“A man should learn to detect and watch that gleam of light which flashes across his mind from within, more than the lustre of the firmament of bards and sages. Yet he dismisses without notice his thought, because it is his. In every work of genius we recognize our own rejected thoughts: they come back to us with a certain alienated majesty.” –Ralph Waldo Emerson, Self-Reliance
So what is his cure for the country’s ailing soul, his recipe for our deliverance from civilization and its discontents? This is the aim of “Self-Reliance,” which Emerson culled from a series of lectures he delivered at the Masonic Temple of Boston — his “Divinity School Address” at Harvard in 1838, denounced by one listener as “an incoherent rhapsody,” had already caused an outcry — and published in his collection “Essays: First Series in 1841.” Cornel West has praised Emerson for his “dynamic perspective” and for his “prescription for courageous self-reliance by means of nonconformity and inconsistency.” Harold Bloom noted, in an article for The Times, that by “‘self-reliance’ Emerson meant the recognition of the God within us, rather than the worship of the Christian godhead.” This is the essay’s greatest virtue for its original audience: it ordained them with an authority to speak what had been reserved for only the powerful, and bowed to no greater human laws, social customs or dictates from the pulpit. “Trust thyself: every heart vibrates to that iron string.” Or: “No law can be sacred to me but that of my nature.” Some of the lines are so ingrained in us that we know them by heart. They feel like natural law.
Action is a part of self-reliance, but so is introspection, else how will you know what action to take? We’ve got to remain fixed on our own path, and can’t know what that path is unless we’re tuned into our true wants and desires, and are able to admit that those aims are valid — even if they’re not connected to the kind of status markers of which society typically approves.
When he gets up to show me about his cabin, Pense stands with the height and permanence of the dignified trees that encircle the property. He doesn’t say “um,” or “well”—the slow, deliberate syllables that emanate from his jowls feel like historical record, perhaps with a sprinkle of Americana, but not quite jingoism. Listening to him talk about his life is like having R. Lee Ermey recite your high school American studies textbook, but gentler.

The objection to conforming to usages that have become dead to you is, that it scatters your force. It loses your time and blurs the impression of your character. If you maintain a dead church, contribute to a dead Bible-society, vote with a great party either for the government or against it, spread your table like base housekeepers, — under all these screens I have difficulty to detect the precise man you are. And, of course, so much force is withdrawn from your proper life. But do your work, and I shall know you. Do your work, and you shall reinforce yourself. A man must consider what a blindman's-buff is this game of conformity. If I know your sect, I anticipate your argument. I hear a preacher announce for his text and topic the expediency of one of the institutions of his church. Do I not know beforehand that not possibly can he say a new and spontaneous word? Do I not know that, with all this ostentation of examining the grounds of the institution, he will do no such thing? Do I not know that he is pledged to himself not to look but at one side, — the permitted side, not as a man, but as a parish minister? He is a retained attorney, and these airs of the bench are the emptiest affectation. Well, most men have bound their eyes with one or another handkerchief, and attached themselves to some one of these communities of opinion. This conformity makes them not false in a few particulars, authors of a few lies, but false in all particulars. Their every truth is not quite true. Their two is not the real two, their four not the real four; so that every word they say chagrins us, and we know not where to begin to set them right. Meantime nature is not slow to equip us in the prison-uniform of the party to which we adhere. We come to wear one cut of face and figure, and acquire by degrees the gentlest asinine expression. There is a mortifying experience in particular, which does not fail to wreak itself also in the general history; I mean "the foolish face of praise," the forced smile which we put on in company where we do not feel at ease in answer to conversation which does not interest us. The muscles, not spontaneously moved, but moved by a low usurping wilfulness, grow tight about the outline of the face with the most disagreeable sensation.


Shields said that the company noticed an uptick in sales in the months leading up to the 2016 presidential election, and, again last year, amid fears of nuclear escalation with North Korea. Like Wise Company's former CEO Aaron Jackson, whom Bloomberg previously dubbed “America’s Survival Food King,” Shields said he likes to think of Wise’s products as “an insurance policy.”
Also in 2011, Finelli started running the Get Prepared Expo series at the Ozark Empire Fairgrounds, bringing in hundreds of exhibitors and more than 70 preparedness seminars. Before doors opened, he’d host a get-together at Ziggie’s Cafe on North Glenstone, which he soon moved to Jimmy’s Egg on East Battlefield to accommodate the crowd. At Jimmy’s Egg, Finelli found another platform from which to preach preparedness. He started drawing a crowd—more than 330 on expo weekends—so Finelli made Jimmy’s Egg a weekly affair. On Monday nights, his radio instructors showed up or Skype’d in to mold the minds of 50 to 100 students. The meetups—a name borrowed from Ron Paul’s 2012 community get-togethers—were also social events, although Finelli kept the BS to a minimum. 
After his instructional on seed saving, Nocks tells me that in 2006, God told him to move his family from a 5,000-square-foot home in Lee’s Summit to a simpler life in the Ozarks, where he now has the supplies to last himself, eight adults and nine children at least six months. “God was just leading us to be more simple-minded,” he says. Nocks isn’t alone in his migration. Preppers fear marauders: Being robbed by unprepared neighbors and even family members is a universal concern. To survive a catastrophe, Nocks says, move out of town and shut up about your stash.

Strategic Objective 2: Countermeasures are used to protect communities from the adverse health impacts of chemical, biological, radiological, and nuclear attacks, outbreaks of infectious diseases, and other incidents. NHSS describes a vision for preventing and mitigating adverse health consequences that includes sustaining medical countermeasures and strengthening the use of non-pharmaceutical interventions within the Nation’s countermeasure capability.4,5
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