Young’s observations rang true: Though the Wise Company meals would keep me alive in the event of an emergency, they were simply a lot more carbheavy, with a lot less animal protein and a lot fewer vegetables, than what I eat on a typical day (many of the Wise meals I bought substituted small globules of vegetable protein for actual meat). For the next two days, I supplemented my diet with freeze-dried vegetables, fruit, and yogurt I’d bought from another company, called Thrive Life, and felt the low-bloodsugar sensation dissipate. (Wise Company also sells individual ingredients, in addition to full meals, but I thought I’d diversify my sources.)
People who carefully and painstakingly prepare for mass extinction don't exactly seem like the type of people who plan great parties. At least, with those vast collections of guns, ammo, and other terrifying armaments, I certainly hope not. Then again, I suppose everyone will need a drink or 10 to get through the inevitable horrors of forever navigating the "what's for dinner" question without Seamless or, you know, realizing that your urban-dwelling family members will probably never arise from the blasted pit of rubble where their apartments once stood.
The magnetism which all original action exerts is explained when we inquire the reason of self-trust. Who is the Trustee? What is the aboriginal Self, on which a universal reliance may be grounded? What is the nature and power of that science-baffling star, without parallax, without calculable elements, which shoots a ray of beauty even into trivial and impure actions, if the least mark of independence appear? The inquiry leads us to that source, at once the essence of genius, of virtue, and of life, which we call Spontaneity or Instinct. We denote this primary wisdom as Intuition, whilst all later teachings are tuitions. In that deep force, the last fact behind which analysis cannot go, all things find their common origin. For, the sense of being which in calm hours rises, we know not how, in the soul, is not diverse from things, from space, from light, from time, from man, but one with them, and proceeds obviously from the same source whence their life and being also proceed. We first share the life by which things exist, and afterwards see them as appearances in nature, and forget that we have shared their cause. Here is the fountain of action and of thought. Here are the lungs of that inspiration which giveth man wisdom, and which cannot be denied without impiety and atheism. We lie in the lap of immense intelligence, which makes us receivers of its truth and organs of its activity. When we discern justice, when we discern truth, we do nothing of ourselves, but allow a passage to its beams. If we ask whence this comes, if we seek to pry into the soul that causes, all philosophy is at fault. Its presence or its absence is all we can affirm. Every man discriminates between the voluntary acts of his mind, and his involuntary perceptions, and knows that to his involuntary perceptions a perfect faith is due. He may err in the expression of them, but he knows that these things are so, like day and night, not to be disputed. My wilful actions and acquisitions are but roving; — the idlest reverie, the faintest native emotion, command my curiosity and respect. Thoughtless people contradict as readily the statement of perceptions as of opinions, or rather much more readily; for, they do not distinguish between perception and notion. They fancy that I choose to see this or that thing. But perception is not whimsical, but fatal. If I see a trait, my children will see it after me, and in course of time, all mankind, — although it may chance that no one has seen it before me. For my perception of it is as much a fact as the sun.
I've not been an avid reader most of my life. At 70 years and now retired I'm trying to catch up and have a strong desire to read the classics which have deep insights into life. This was not an easy book for me to read -- I read it slowly and tried to digest each chapter. There were several occasions where I got it! It took some effort I my part and I'm pleased I read it. I look forward to reading others by Emerson..
Followers of James Wesley Rawles[45] often prepare for multiple scenarios with fortified and well-equipped rural survival retreats.[46] This group anticipates a near-term crisis and seek to be well-armed as well as ready to dispense charity in the event of a disaster.[43] Most take a "deep larder" approach and store food to last years, and a central tenet is geographic seclusion in the northern US intermountain region.[47] They emphasize practical self-sufficiency and homesteading skills.[47]

To the unprepared, the very word “prepper” is likely to summon images of armed zealots hunkered down in bunkers awaiting the End of Days, but the reality, at least here in New York, is less dramatic. Local Preppers are doctors, doormen, charter school executives, subway conductors, advertising writers and happily married couples from the Bronx. They are no doubt people that you know — your acquaintances and neighbors. People, I’ll admit, like myself.
I'm not quite crazy enough to say that epinephrine will help you survive the inevitable zombie apocalypse (you can go here for that). I'm just suggesting in a roundabout way that if you happened to be in a situation where something was trying to eat you, the increased heart rate and blood flow to your muscles brought on by a well-timed dose might just save your life.

This is actually true of many Preppers but is also a generalization – there are liberals and atheists among us and they are welcome.  The Prepper mindset is focused on Self-Reliance and Personal Responsibility, which also happens to lead right into a strong belief in the Constitution and that we need less, not more, government.  Christianity also promotes Self-Reliance and Personal Responsibility.  So, while the a majority of Preppers may be Christian and strong proponents of Constitutional Government – it is certainly not exclusive to that belief set.


Still, Jennifer says her preps helped her family get through the initial aftermath. Because she’d stored about three days’ worth of food in each of the bedrooms in her house, they were able to get by until a friend in the States sent additional supplies. As month after month rolled on with no running water in the region, the rain-catching and filtration system she’d set up also proved life-saving — especially amid concerns about contaminated water on the island and the mainland’s notoriously slow-moving and inadequate relief efforts.
“Thereupon many statesmen and philosophers came to Alexander [the Great] with their congratulations, and he expected that Diogenes of Sinope also, who was tarrying in Corinth, would do likewise. But since that philosopher took not the slightest notice of Alexander, and continued to enjoy his leisure in the suburb Craneion, Alexander went in person to see him; and he found him lying in the sun. Diogenes raised himself up a little when he saw so many people coming towards him, and fixed his eyes upon Alexander. And when that monarch addressed him with greetings, and asked if he wanted anything, ‘Yes,’ said Diogenes, ‘stand a little out of my sun.’” –Plutarch, Alexander
About a month after I left meetup 2.0 at Pizza Hut, former attendee Garland Fitzhugh called to tell me it’s become more of an ‘eat-up’ than a prepper meetup—fair, considering there’s been no local calamity to keep the group on its toes. Allen emails meeting suggestions to a prepper listserv, asking them to focus on prepping situations they can actually influence. He may as well type in Wingdings. A former Navy technician, Allen spent most of the meeting on his phone; his ears only perk up when Andrew: says something about naval intelligence that piques his interest. “I try not to do that too much,” he tells me later. 
Believe it or not, many people who like to call themselves “preppers” don’t actually practice prepping. They simply binge watch Bear Grylls or Survivor man on TV. They read articles about prepping on the internet, they talk about survival with their friend and watch hours of prepping videos on YouTube. These people aren’t preppers – they’re just fans of prepping shows and videos. If you’ve been thinking about prepping for a long time, but haven’t really made any substantial progress maybe it’s time to start practicing what you preach.
The ability to construct a survival shelter is one important requirement not just for a scout, but also for anyone who wants to make it through the night alive while out in the wild. The Boy Scouts of America has at least 15 proficiencies that must be met before a member may be bestowed with the Wilderness Survival Merit Badge, one of which proves their ability to...
Richard Mitchell Jr., professor emeritus of sociology at Oregon State University, is probably America’s greatest academic authority on prepping. He says modern-day survivalism as we know it is a relatively recent phenomenon, born out of the U.S. real estate boom of the late 1960s and early ’70s and the concurrent rise of guns-and-ammo magazines. Together, he says, these developments gave rise to a baby-boomer fantasy: moving to your second home in the country and learning to protect yourself in the great outdoors.
Individual survivalist preparedness and survivalist groups and forums—both formal and informal—are popular worldwide, most visibly in Australia,[93][94] Austria,[95] Belgium, Canada,[96] France,[97][98] Germany[99] (often organized under the guise of "adventuresport" clubs),[100] Netherlands,[101] New Zealand,[102] Russia,[103] Sweden,[104][105][106] the United Kingdom,[107] and the United States.[23]
In practice, the process can be a bit tricky. Freeze-dried meals require that you have potable water lying around, which might not be the case in the event of a serious calamity (some Wise Company kits include water purifiers). The cooking instructions for the Wise products I tested call for using the entire four-serving bag at once, which means that you have to have a container on hand to store what you don’t eat, and a fridge to keep it from spoiling. Even at my office kitchen, the only way I could make it work was by pouring about a fourth of the packet in a mug, filling it with water, and putting another mug on top of it.
One newsletter deemed by some to be one of the most important on survivalism and survivalist retreats in the 1970s was the Personal Survival ("P.S.") Letter (circa 1977–1982). Published by Mel Tappan, who also authored the books Survival Guns and Tappan on Survival. The newsletter included columns from Tappan himself as well as notable survivalists such as Jeff Cooper, Al J Venter, Bruce D. Clayton, Nancy Mack Tappan, J.B. Wood (author of several gunsmithing books), Karl Hess, Janet Groene (travel author), Dean Ing, Reginald Bretnor, and C.G. Cobb (author of Bad Times Primer). The majority of the newsletter revolved around selecting, constructing, and logistically equipping survival retreats.[10] Following Tappan's death in 1980, Karl Hess took over publishing the newsletter, eventually renaming it Survival Tomorrow.
But that image is fostered in part by the public's biggest route to being made aware of preppers: Doomsday Preppers, which aired on the National Geographic channel. (The show has also infiltrated the academic literature, as Mills cites a study that analyzed the psychology of people who appeared on the show.) Although Mills doesn't explicitly say it, it's reasonable to wonder whether one can get an accurate cross-section of the prepper community purely from watching people who were chosen to appear on the show based on whether they make for good television.
In calling out to all the misfits and the rebels and the troublemakers, the “round pegs in square holes” who “see things differently” and have trouble with the rules, the ad evokes the ideal first created by Emerson of a rough-hewed outsider who changes the world through a combination of courage, tenacity, resourcefulness and that God-given wild card, genius. While Dreyfuss narrates, archival footage of the “crazy ones” flickers on the screen in black and white: Albert Einstein leads the way, followed by Bob Dylan, the Rev. Martin Luther King Jr., a jubilant Richard Branson shaking a Champagne bottle in a flight suit.
What really doesn’t make any sense to Preppers is people who refuse to do anything about their personal well-being and safety.  Preppers do not understand Fathers who are unwilling to take extra steps to make sure they are able to take care of their children when something bad happens.  In fact, we consider it down-right irresponsible to be completely unprepared to feed your children and provide them with water and shelter.

Everyday more people discover that more freedoms have eroded and much of what they depended upon is in danger of not existing tomorrow. Retirement funds lose substantial value as politicians ask for more from citizens and then give it away to questionable recipients. People want to know what they can do to survive the uncertain future looming on the horizon. 

After examining their new house — “Decent elevation, but not too solar-friendly” — Mr. Edwards issued his analysis. The Dosters rely on electric power for their heat and water, and given the prevalence of long winter power failures in their town, Mr. Edwards recommended a 60-gallon Aquatank water-storage mattress for under the bed. He also suggested at least 10 boxes of Nuvona emergency food and advised the couple to invest in two electric bicycles, energy-saving lights (“If you want to get jiggy with it, try the LEDs”) and a rooftop windmill for alternate generation.

Ten months after the election, “Hillary For Prison” shirts have yet to go out of style, but what sells at any given show largely depends on what’s going on in the world that week. “I have noticed the radiation guys across from us this week,” says Mike Nocks, owner of Lebanon’s White Harvest Seed Company and one of the show’s guest speakers. “In years past, I haven’t seen much radiation stuff, but since the Korean guy has been doing more nuclear stuff, I’m seeing more interest in nuclear detectors.” 

There's no one like Ralph Waldo Emerson to give you a perspective on your life and how to live it. Timeless in most respects, it is heavy food for thought, and must be read slowly and carefully to find the essence of what he is telling you. Great for helping to sort out the day to day cares that weigh you down and helping you find the inner resources you need to carry on.
After 15 minutes, I was startled to discover that the cereal had puffed up into a Kashi-like multitude of grains, flecked with tiny pieces of apple, complete with green peel, that looked just-chopped. It didn’t taste as good as it appeared: Eyeballing a fourth of the bag had resulted in a poor distribution of seasoning, yielding a flavor I can only describe as water laced with traces of cinnamon and sugar, though subsequent attempts tasted better.

In the end, what it all boils down to, at least for the preppers, is self-reliance—a concept as old as the human race itself. As survival blogger John Solomon pointed out in a recent column, during the Victory Gardens of WWII, Americans managed to grow 40 percent of all the vegetables they needed to survive. "My mother's parents had a 10-acre garden, and my grandfather worked at the dairy farm next door," says Hill, the former jet mechanic. "They worked by raising their own food, they had their own chickens, they canned vegetables, and my grandfather fed a family of 12 like that." But in the modern world, he says, many of those skills are easily forgotten. Today, our food comes from dozens of different sources. Most of us aren't quite sure how electricity gets from the wires to our stoves. We use debit cards to buy a can of tuna and we wouldn't have the slightest idea how to filter contaminated water. We are residents of the new millennium; we simply haven't needed to prepare.
Modern-day survivalists aren't generally regarded as the most sane people on the planet. A quick look at any one of the disturbingly common and frighteningly thorough shopping lists they post online drives home the fact that anyone who self-identifies as a "prepper" most likely went off the deep end a long time ago. Sure, it's fine to keep a few extra cans of food and cases of water around for an emergency, but if you start adding body armor and butt paste to your stash, you might want to tell George Miller that it's time to see other people.
So Michael Mills at the UK's University of Kent decided to correct this gap in our knowledge. Mills went on an American road trip, spending time talking to (and butchering animals with) 39 preppers in 18 different US states. Rather than rampant paranoia, Mills suggests, preppers are motivated by non stop media coverage of natural disasters, as well as a government that encourages them to prepare for the worst.
This group consists of people who live in tornado, hurricane, flood, wildfire, earthquake or heavy snowfall-prone areas and want to be prepared for possible emergencies.[34] They invest in material for fortifying structures and tools for rebuilding and constructing temporary shelters. While assuming the long-term continuity of society, some may have invested in a custom-built shelter, food, water, medicine, and enough supplies to get by until contact with the rest of the world resumes following a natural emergency.[31]
Still, these extraterrestrial-looking foodstuffs seem to be having something of a moment: For the past four years, Costco has been selling pallets of shriveled vegetables, fruits, grains, and meats that promise to feed a single family for up to a year—and if you’re not a member, you can purchase similar survival kits, many of which boast a 20- to 30-year shelf life, at Walmart and Target. One top seller, Wise Company, saw its sales nearly double over the past four years, reaching around $75 million, according to a Bloomberg Businessweek cover story last November. The company’s CEO, Jack Shields, told me he estimates the industry as a whole generates between $400 and $450 million annually in retail.
On June 27–28, 2012, the Federal Emergency Management Agency (FEMA) and the American Red Cross (Red Cross) hosted a workshop to discuss how to improve preparedness messaging to encourage the public to prepare themselves and their families for a disaster. After two days of intensive discussions, participants, including academics and researchers, practitioners, and private sector partners, came to an important conclusion—while this is not easy and there is no silver bullet, the potential exists to significantly improve our preparedness messaging strategies.
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