In fact, there may never have been a time when developing this type of self-reliance has been more important. We’re over-politicized and polarized. Advertisements are creeping further and further into our content, making them less obvious. The Internet has given us two or two-thousand sides to every story. Social media feeds allow our peers to weigh in on our every decision. The comment section of a blog post allows us to see what other people thought of an article before we’ve formed our own opinion. It’s increasingly difficult to live a life that is inner-directed rather than other-directed.
A second motivation comes from the media, which tends to provide nonstop coverage of natural disasters and their aftermath. Mills said nearly every subject mentioned Hurricane Katrina, Hurricane Sandy, or both. Mills' road trip took place in 2014, and Ebola and ISIS both made frequent appearances in the risks mentioned by the preppers (as they might again today).
“A man is to carry himself in the presence of all opposition,” Emerson advises, “as if every thing were titular and ephemeral but he.” If this isn’t the official motto of the 112th Congress of the United States, well, it should be. The gridlock, grandstanding, rule manipulating and inability to compromise aren’t symptoms of national decline. We’re simply coming into our own as Emerson’s republic.
"Prepping," or getting ready to live without societal support, is apparently a largely American activity, and a recent one. Companies that cater to people who want to be self-reliant for food, water, and power have grown their revenue by about 700 percent over the last decade, and prepper products are now offered in places like Costco, Kmart, and Bed Bath & Beyond.
So for the moment, people like Bedford are reteaching themselves lost skills—and in some cases, learning new ones. Bedford has read up on harvesting an urban garden, and is learning to use a solar oven to bake bread. She is ready with a pointed shot in the event she ever needs to hunt for her own food. And until then, she's got 61 cans of chili, 20 cans of Spam, 24 jars of peanut butter, and much more stocked in her pantry; she estimates she's spent about $4,000 on food supplies, an amount that should keep her family going for at least three months. Now, even if something simple goes wrong, like a paycheck doesn't go through, "we don't need to worry," she says.
In the United States, prior to marri, preparedness was largely viewed as the responsibility of first responders and other emergency services. In the aftermath of Katrina, it became evident that first responders can and will become overwhelmed in a large-scale disaster; unable to effectively respond to the emergency. Individual preparedness must be undertaken; ready to handle any disaster. The idea of whole community preparedness, is "By working together, everyone can keep the nation safe from harm and resilient when struck by hazards, such as natural disasters, acts of terrorism, and pandemics." The United Emergency Management Agency (FEMA), individuals, families, businesses, faith-based and community groups profitable groups, schools and academia, media outlets, and all level of governments must take an active role in preparedness efforts. A disaster will affect the whole community, so everyone must be ready, by making a plan, being informed, and taking action to mitigate the effects of future disasters.