Finelli’s not from around here; an adopted Midwestern politeness hardly masks direct, fast-thinking, faster-talking East Coast roots, although he won’t tell me where he’s from exactly. He’s guarded like that. He won’t say where he went to college, only that he graduated from a prestigious undergraduate program and then got an MBA; nor will he say where he worked after, only that he started a company on the West Coast to manufacture satellite communications receivers before a Japanese competitor threatened to kill him. He will say he knows the moon landing was faked. In 1982, he moved back east from California and began designing computer systems for a Fortune 100 credit card company.
7Office of the Assistant Secretary for Preparedness and Response [Internet]. Hospital Preparedness Program. Washington, DC: U.S. Department of Health and Human Services, Office of the Assistant Secretary for Preparedness and Response. [updated 2017 Apr; cited 2017 Jul 10]. Available from: https://www.phe.gov/Preparedness/planning/hpp/Pages/default.aspx
People in the disaster preparedness community often say they are readying for the “shit hits the fan” moments: some future calamity, however plausible or implausible, when we are forced to fall back on our possessions and ingenuity. Doomsday Preppers, the long-running National Geographic show that popularized the term “prepper,” introduced mainstream America to a slew of quirky individuals — mostly men with a love of pricey gadgets and the Second Amendment — and the highly improbable doomsday scenarios for which they’d chosen to prepare.

Here are just a few choice gems from The Prepper Journal's 11 Ways A Condom Can Save Your Life: starting fires (they're great at protecting tinder from moisture), hunting for food (sexiest slingshot ever!), and transporting up to two liters of water (yes, rule 34 applies; no, we won't provide the link). They also make serviceable stand-ins for rubber gloves and can be used to protect the muzzle of your other essential survival tool (killing it right now).
“Welcome evermore to gods and men is the self-helping man. For him all doors are flung wide: him all tongues greet, all honors crown, all eyes follow with desire. Our love goes out to him and embraces him, because he did not need it. We solicitously and apologetically caress and celebrate him, because he held on his way and scorned our disapprobation.” –Ralph Waldo Emerson
Not surprisingly, the storm attracted numerous recruits to his group and joined a list of totemic prepping moments that already included the much-hyped Y2K fiasco, 9/11 and Hurricane Katrina. I learned that New York Preppers prep for reasons as varied as their anxieties and experience. “It was a pragmatic response to certain things I know,” said Robert Segal, a wine salesman between jobs, who once worked as an electrical technician on a nuclear submarine. “As an engineer, I’m sort of a student of how things fall apart.”
While media coverage has often focused on a certain gun-toting, masculine segment of the subculture, both women described being drawn to prepping as a form of female self-empowerment. As Bedford sees it, finding yourself unprepared in the midst of a crisis can be a “terrible feeling of weakness” for a mother. “It makes sense to be empowered and trained and have the right supplies—and in this case, to have extra food on hand—because as a mom in particular, your family just relies on you,” she said.
Great suggestions and head’s-up. I’m already on it. Hands’ on experience is next: camping out, hunting, and other essential natural living activity. Learning how to swim, and getting back to running are on my list as well. To collaborate and share the importance of prepping is vital for the lives of our loved ones, so much. Thanks, Emergency Essentials, for your service. Thanks go also to J.D. Phillips, for posting this article.
Finelli remained at the helm until he came down with pneumonia in late 2016. Months before, an interloper who claimed to have no Social Security number or driver’s license had driven up from Arkansas on nitrogen-filled tires, used to skirt a law requiring licensing for vehicles with air-filled tires. His name is Andrew:—he has no last name; he says adding the colon keeps him from being cataloged in “the system”—and his resourcefulness impressed Finelli, so he offered Andrew: the mic during his absence. He never got it back. 
“As soon as the man is at one with God, he will not beg. He will then see prayer in all action. The prayer of the farmer kneeling in his field to weed it, the prayer of the rower kneeling with the stroke of his oar, are true prayers heard throughout nature, though for cheap ends. Caratach, in Fletcher’s Bonduca, when admonished to inquire the mind of the god Audate, replies,
Here are just a few choice gems from The Prepper Journal's 11 Ways A Condom Can Save Your Life: starting fires (they're great at protecting tinder from moisture), hunting for food (sexiest slingshot ever!), and transporting up to two liters of water (yes, rule 34 applies; no, we won't provide the link). They also make serviceable stand-ins for rubber gloves and can be used to protect the muzzle of your other essential survival tool (killing it right now).
Still, as I sat at my desk one afternoon, eyeing the colorful salads my coworkers were having for lunch, I realized the absurdity of my experiment: I live in a city with 24/7 access to fresh food and work a job that affords me the privilege of eating healthfully most of the time. Even quibbling over the nutritional content of these freeze-dried meals was something of a luxury, because I wasn’t in a position where I actually needed to eat them. Then again, you never know what’s going to happen.
That doesn’t mean that some companies aren’t marketing freeze-dried food as an innovation. After eating the Wise Company meals for three days, I switched to Thrive Life’s Simple Plate program, a Blue Apron–esque service that teaches you how to cook from the company’s store of freeze-dried ingredients, which customers can also get mailed to them in recurring shipments. Unlike Wise Company, Thrive Life’s website makes no mention of emergency preparedness, instead emphasizing the sorts of qualities, like saving money and avoiding waste, that might have appealed to Lydia Maria Child in her time: “These foods won’t spoil in a few days... You won’t be thawing, degreasing, or cutting raw meat. You won’t be chopping veggies or washing and peeling fruit.” I reached out to Thrive Life’s founders to hear more about their rationale for marketing freeze-dried food for everyday use, but didn’t hear back.
The magnetism which all original action exerts is explained when we inquire the reason of self-trust. Who is the Trustee? What is the aboriginal Self, on which a universal reliance may be grounded? What is the nature and power of that science-baffling star, without parallax, without calculable elements, which shoots a ray of beauty even into trivial and impure actions, if the least mark of independence appear? The inquiry leads us to that source, at once the essence of genius, of virtue, and of life, which we call Spontaneity or Instinct. We denote this primary wisdom as Intuition, whilst all later teachings are tuitions. In that deep force, the last fact behind which analysis cannot go, all things find their common origin. For, the sense of being which in calm hours rises, we know not how, in the soul, is not diverse from things, from space, from light, from time, from man, but one with them, and proceeds obviously from the same source whence their life and being also proceed. We first share the life by which things exist, and afterwards see them as appearances in nature, and forget that we have shared their cause. Here is the fountain of action and of thought. Here are the lungs of that inspiration which giveth man wisdom, and which cannot be denied without impiety and atheism. We lie in the lap of immense intelligence, which makes us receivers of its truth and organs of its activity. When we discern justice, when we discern truth, we do nothing of ourselves, but allow a passage to its beams. If we ask whence this comes, if we seek to pry into the soul that causes, all philosophy is at fault. Its presence or its absence is all we can affirm. Every man discriminates between the voluntary acts of his mind, and his involuntary perceptions, and knows that to his involuntary perceptions a perfect faith is due. He may err in the expression of them, but he knows that these things are so, like day and night, not to be disputed. My wilful actions and acquisitions are but roving; — the idlest reverie, the faintest native emotion, command my curiosity and respect. Thoughtless people contradict as readily the statement of perceptions as of opinions, or rather much more readily; for, they do not distinguish between perception and notion. They fancy that I choose to see this or that thing. But perception is not whimsical, but fatal. If I see a trait, my children will see it after me, and in course of time, all mankind, — although it may chance that no one has seen it before me. For my perception of it is as much a fact as the sun.

In 1980, John Pugsley published the book The Alpha Strategy. It was on The New York Times Best Seller list for nine weeks in 1981.[11][12] After 28 years in circulation, The Alpha Strategy remains popular with survivalists, and is considered a standard reference on stocking food and household supplies as a hedge against inflation and future shortages.[13][14]
“The thing is, if you buy all this stuff, you need to learn how to use it. If you have a kid and you’re making a bug-out bag for them or you don’t want to learn how to use a Sawyer, you can use LifeStraw. They’re very simple; it’s a no-brainer. Put one side in your mouth, the other side in the water, and just start drinking. That’s for people who need something a little more basic.”

1. In what prayers do men allow themselves! That which they call a holy office is not so much as brave and manly. Prayer looks abroad and asks for some foreign addition to come through some foreign virtue, and loses itself in endless mazes of natural and supernatural, and mediatorial and miraculous. Prayer that craves a particular commodity,--any thing less than all good,--is vicious. Prayer is the contemplation of the facts of life from the highest point of view. It is the soliloquy of a beholding and jubilant soul. It is the spirit of God pronouncing his works good. But prayer as a means to effect a private end is meanness and theft. It supposes dualism and not unity in nature and consciousness. As soon as the man is at one with God, he will not beg. He will then see prayer in all action. The prayer of the farmer kneeling in his field to weed it, the prayer of the rower kneeling with the stroke of his oar, are true prayers heard throughout nature, though for cheap ends. Caratach, in Fletcher's Bonduca, when admonished to inquire the mind of the god Audate, replies, --
For experienced preppers like Daisy Luther, founder of the blog The Organic Prepper and the online survival goods store Preppers Market, ready-to-go freeze-dried meals are more of a last line of defense than anything else. Though she insists these products “have their place,” her version of long-term food storage sounds more like a way of life, a process of slowly building up a pantry that will enable her to feed her family as healthfully and economically as possible. Sometimes that means stocking up on the freeze-dried stuff, or buying whatever’s on sale at the supermarket; but it’s also about living in sync with the seasons, growing food in her own garden and using timetested home preservation methods—like canning and dehydrating—to ensure she always has food on hand.
About a month after I left meetup 2.0 at Pizza Hut, former attendee Garland Fitzhugh called to tell me it’s become more of an ‘eat-up’ than a prepper meetup—fair, considering there’s been no local calamity to keep the group on its toes. Allen emails meeting suggestions to a prepper listserv, asking them to focus on prepping situations they can actually influence. He may as well type in Wingdings. A former Navy technician, Allen spent most of the meeting on his phone; his ears only perk up when Andrew: says something about naval intelligence that piques his interest. “I try not to do that too much,” he tells me later. 
"If you are a serious prepper—serious about survival, about you and your family's well-being, serious about being warm, being able to light a fire, and you want something to count on—depend on and bet your life on—these simple matches are what you need to get. The matches themselves are tanks. They are tough and dependable. They light up automatically when blown out and burn from eight to ten seconds."

“Self-trust is the first secret of success, the belief that if you are here the authorities of the universe put you here, and for cause, or with some task strictly appointed you in your constitution, and so long as you work at that you are well and successful. It by no means consists in rushing prematurely to a showy feat that shall catch the eye and satisfy spectators. It is enough if you work in the right direction.” –Ralph Waldo Emerson, Society and Solitude


Because I couldn’t stop wondering what it would be like to actually live off the stuff, I placed an order for Wise’s Seven Day Emergency Food and Drink Supply, a shoebox-size assortment of breakfast foods, entrées, and dehydrated whey milk substitute, in addition to a few other options I’d discovered online. I wanted to know what an insurance policy tasted like.

"I should have purchased two of these radios, one to keep in the house and one in the vehicle. With the hand generator, light, radio and various charging options for your cell phone, this radio can come in handy in a pinch. I'm not a doomsday prepper by any means but this radio can definitely come in handy even without a total meltdown of society."
Of course self-reliance is not about feeding the worst parts of ourselves. The lazy, stagnant urges that would lead to the decay of our bodies and souls. Self-reliance is about overcoming and exertion of the will. This isn’t about a trainer telling you to do a pushup and you refusing because it’s “not your nature.” It’s about resisting boring bestsellers to follow your own interests. Or bravely defending an unpopular opinion you believe to be true, but for which others judge you.
Believe it or not, many people who like to call themselves “preppers” don’t actually practice prepping. They simply binge watch Bear Grylls or Survivor man on TV. They read articles about prepping on the internet, they talk about survival with their friend and watch hours of prepping videos on YouTube. These people aren’t preppers – they’re just fans of prepping shows and videos. If you’ve been thinking about prepping for a long time, but haven’t really made any substantial progress maybe it’s time to start practicing what you preach.
(Clarifying note: best practices are best practices for a reason. Most successful companies don’t innovate, but copy in clever ways. Bob Dylan’s first album had no original songs on it — but he made each of those songs his own. We should always do what’s working as long as we can be ourselves while we do it. Often, originality doesn’t mean coming up with something totally novel, but combining tried and true elements in a new way — a creative endeavor that becomes impossible if you become a slave to the experts who say the best method has already been discovered and can never be altered or improved upon.)
The U.S. Department of Homeland Security (DHS) in their "If You See Something, Say Something" campaign says that "the public should report only suspicious behavior and situations...rather than beliefs, thoughts, ideas, expressions, associations, or speech...".[86] However, it is alleged that a DHS list of the characteristics of potential domestic terrorists used in law enforcement training includes "Survivalist literature (fictional books such as Patriots and One Second After are mentioned by name)", "Self-sufficiency (stockpiling food, ammo, hand tools, medical supplies)", and "Fear of economic collapse (buying gold and barter items)".[87][88]
Preparedness refers to a very concrete research-based set of actions that are taken as precautionary measures in the face of potential disasters. These actions can include both physical preparations (such as emergency supplies depots, adapting buildings to survive earthquakes and so on) and trainings for emergency action. Preparedness is an important quality in achieving goals and in avoiding and mitigating negative outcomes. There are different types of preparedness, such as public health preparedness and local emergency preparedness or snow preparedness (i.e.: Snow Preparedness Teams - SPT), but probably the most developed type is "Disaster Preparedness", defined by the UN as involving "forecasting and taking precautionary measures prior to an imminent threat when advance warnings are possible".[1] This includes not only natural disasters, but all kinds of severe damage caused in a relatively short period, including warfare. Preparedness is a major phase of emergency management, and is particularly valued in areas of competition such as sport and military science.
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